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SMAB opens its doors and launches in beta

Users can already test the interactive audio platform.
Content producers will be able to upload their audios to SMAB, and enrich them with associated elements, such as videos or links.
SMAB makes it easier and simpler for listeners to find audios.

Vigo, Spain, September 30, 2015. SMAB, the platform spreading, improving, and reinventing audio, has just opened its doors to users who wish to discover it, on the occasion of today’s International Podcast Day. The launch has been in beta, meaning the product is finished, but can still be slightly changed to improve user experience. However, SMAB’s features and advantages are already available to users who want to try the service.

SMAB offers both users who access the platform to discover audio content, and those who want to share their own content, a series of unique, interesting advantages. The first ones will be able to find in SMAB educational contents, but also culture related information, such as audio books and on-demand radio content. Podcasts will always be available, so that users can listen to them or watch them whenever and wherever they want.

For content producers, SMAB offers a perfect platform to share their audios, and reach a wide audience. Published content will be easily accessible, and unlike other podcast platforms, enriched with more than audio. SMAB allows content producers to add contextual info, such as videos or links, making the whole experience richer. Audio content will also be easily indexed by search engines -anyone will be able to find them through Google search -, since they are automatically transcribed. Users will also find it easy to share their favorite audios on social media.

SMAB offers content producers another important advantage: they will be able to monetize their audios by publishing them as paid content, or adding visual ads. This ads won’t hurt user experience -they are not invasive, and are related to users interests.

“SMAB makes it possible to build an audience, find listeners outside the podcast community, and help Google to see your podcast or audiobook,” explains Adrian Dogar, CEO of SMAB. “You can publish your stories on interactive audio format, and offer your presentations or notes to the audience in the moment they need them with SMAB’s sync tools,” he adds.

How to access SMAB

Using SMAB is really easy. Anyone with an Internet connection can become a user of the platform. They only have to access SMAB by following this link, and ask for an invite to access the beta version as a user. This can be made by filling a form to create a user account or signing up with Facebook.

Once inside the platform, users will find it is deeply intuitive and easy to follow. Those who are looking for audios can browse and explore them by accessing the specific tab. Publishing audio is also easy: content producers just have to upload their files following a quick, simple step-by-step form. It’s as easy as uploading a picture to their favorite social media site.

What is SMAB

SMAB was born out of a fascinating story, and an inspiration emerged from education related problems. Its founder, Adrian Dogar, drew the product’s first sketches while he was building walls as a laborer. Dogar worked in construction before the economic recession, but when the financial crisis started and posed a threat to his working future, he decided to recycle himself and specialize in something different. That’s how he started to learn programming, but finding the time to study was difficult -he was still working, and a father of two little girls. He decided to record his textbooks’ content, so that he could listen to them during the day, while putting up plasterboard.

His experience was bittersweet. Using audio with an educational purpose proved to be a really good idea. Dogar finished his courses with the highest scores. However, the experience of listening to the audio was far from perfect, since it was difficult not to lose track of the content, and he missed the support of some visual material. It was also complicated to resume the audio just where he had stopped listening when he had to pause. That’s why he decided to create something to solve those problems, and to make it an easier experience. Out of that inspiration, SMAB was born.

For more information on SMAB, don’t hesitate to visit www.smab.audio or write to office@smab.es. If you wish to try the service, we have a testing account available for journalists.